Ever since the first Land Rover vehicle was conceived in 1947, they have have built vehicles that challenge
what is possible. These in turn have challenged their owners to explore new territories and conquer
difficult terrains. It's vehicles epitomize it's brand. Vehicles with exemplary design credentials
and engineering capabilities. This is how they believe they continue to break new ground, defy conventions and encourage each other to go further. Land Rover truly enables you to make more of your world, to go above and beyond.
Reflecting its unrivaled heritage, the Range Rover takes design, comfort and craftsmanship
to extraordinary new heights. As striking on the outside as it is refined within, its performance
and capability are peerless. Exemplary levels of comfort and technology bring you
a heightened sense of effortless sophistication and a truly first-class travel experience.
This same type of feeling and emotion is an expectation of their marketing campaigns and must relay that message to all of it's audience, regardless of where or how they are exposed to it. The focus is the vehicles sleek lines and elite engineering, while having the rugged core that would be expected by the name Land Rover.